Last updated: September 11, 2026
The Application offers certain AI-enabled editing, enhancement, and rendering functionalities that rely on secure cloud-based computation. Such cloud processing is activated solely when you deliberately engage a feature that necessitates server-side execution.
Media files, including images and videos, are transmitted to our protected servers exclusively after you have manually chosen a cloud-dependent function and expressly triggered the processing operation. SnapCharm does not autonomously upload your personal media—whether in the background, automatically, or without your explicit involvement. Prior to any upload, the App conspicuously notifies you that cloud processing will be required.
Uploaded media is retained only for the period required to fulfill the requested service. Both the original files submitted and any output generated are permanently and automatically expunged within 72 hours following the conclusion of processing. Smart Mahallu neither maintains backup copies of your uploaded materials nor utilises your content for promotional purposes, model training, user profiling, or any other extraneous activities.
All data transmissions, whether uploads or downloads, are safeguarded by industry-standard TLS encryption protocols. Access to any uploaded materials is strictly confined to automated processing mechanisms and authorised system components that are essential for delivering the requested functionality.
We endeavour to calibrate the AI model with the utmost care to ensure appropriate outputs. Nevertheless, you may occasionally encounter content that you deem unsuitable. Should you come across any material that you consider offensive or objectionable, please notify us via Smartmahallu@gmail.com. We commit to responding expeditiously, and your reports contribute valuable insights that assist us in refining our algorithms on an ongoing basis.
To provide you with better products, efficient services, and an improved user experience, we may request certain permissions on your device when offering additional features. With your consent and following the principle of collecting only the minimum necessary data, we may access the following permissions and the corresponding information:
The personal information associated with these permissions is regarded as sensitive in nature. Should you choose to decline a permission, this will merely restrict your access to the particular feature that relies upon it; your utilisation of other functionalities within the Application will remain unaffected. You may review the current status of your permissions at any time via the system settings on your device. It is within your discretion to grant or revoke any or all of these permissions in accordance with your personal preferences.
Please note that by granting a permission, you are providing your explicit authorisation for us to collect and process the relevant personal data exclusively for the purpose of delivering the corresponding service. In the event that you subsequently disable a permission, such action constitutes a withdrawal of your prior consent, and we shall cease any further collection or usage of personal information predicated on that permission from that moment onward. Nevertheless, the revocation of a permission shall not affect any data collection or processing activities that were lawfully conducted during the period when the permission remained active.
To deliver core features, process analytics, and support in-app purchases, SnapCharm integrates with the following third-party software development kits (SDKs). Each SDK may collect and process certain device and usage data as described below. All such processing occurs only after you have consented to this Privacy Policy.
We collect and examine data to continuously improve our Service and user experience. This information is processed in aggregated form, allowing us to better understand usage patterns and refine our products. Such summarized insights may be shared with our affiliates, agents, and business partners for purposes including research, development, and commercial planning. Please be assured that this data is anonymized and does not personally identify you or your end users.
We may process the information you supply, in accordance with the provisions of this policy, for the purpose of rendering our services or maintaining communication with you. The principal use cases encompass the following:
You may limit data collection by:
While using our app, you retain full control over your information and may delete saved records at any time. We are committed to protecting your privacy and ensuring that data removal is possible. You can clear your history and other stored information through the app's settings menu. Additionally, uninstalling the app will automatically erase any data stored locally on your device. Please be aware that once data is deleted, it cannot be restored. If you have any questions regarding your deletion rights, feel free to reach out to our support team for help.
In common with the majority of online service providers, we employ cookies, web beacons, and analogous technologies. Cookies constitute small data files that are stored on your hard drive or within your device's memory. They preserve information regarding your utilisation of our services, facilitating functions such as user authentication, retention of your preferences and configuration settings, analysis of traffic volumes and usage behaviours, evaluation of advertising campaign effectiveness, and enablement of social interaction features. Web beacons are minor software components embedded within web pages or email communications, which assist us in comprehending your engagement with such content.
The majority of web browsers accept cookies as a default setting. You retain the ability to modify your browser preferences to delete or inhibit browser cookies should you so choose. Nevertheless, please be advised that such actions may impair the availability and full functionality of our services.
We engage third-party analytics solutions to measure traffic volumes and usage patterns across our services. These tools collect data transmitted by your device or by our services, encompassing the pages you visit, the add-ons you employ, and other information that contributes to our service improvement efforts. Such analytics data is aggregated with comparable data from other users in a manner that does not reasonably permit identification of any particular individual.
We collaborate with third-party advertising partners to deliver advertisements across the internet and other media channels. For the purpose of evaluating advertising effectiveness and determining remuneration to these partners, we incorporate third-party software modules within our applications. Furthermore, we may include such modules to gain deeper insights into user interactions with our services.
We maintain your personal information for a duration of 48 months. We may continue to preserve and utilise your data to the extent required for compliance with legal obligations (including adherence to applicable statutory provisions), resolution of disputes, and enforcement of our contractual terms and internal policies.
Furthermore, we retain Usage Data for internal analytical activities. Such data is generally held for a comparatively shorter timeframe, except in circumstances where it is necessary for strengthening security measures, enhancing the operational capabilities of our Service, or where we are subject to legal mandates that necessitate extended preservation.
We do not sell or rent your personal data to third parties. The SDKs listed above share data only with their respective providers for the purposes stated, and we contractually require them to process data in accordance with applicable privacy laws.
Smart Mahallu does not sell, rent, or trade your personal information to any third party. We share personal information only when necessary to provide the services you request, operate and maintain SnapCharm, process transactions, comply with applicable laws, or protect our legal rights and the security of our services.
In order to deliver the fundamental features of SnapCharm, we engage with a curated selection of external service providers. These partners offer support across various operational areas, including user identity verification, transaction processing, analytical measurement, installation source attribution, cloud-based infrastructure, fraudulent activity detection, and application performance oversight.
Depending on the feature you use, these providers may process limited categories of information, including:
Each third-party provider processes personal information solely for the purpose of delivering the services they perform on our behalf and in accordance with their own privacy policies and applicable data protection laws. We do not authorize our service providers to use your personal information for their own independent advertising or marketing purposes.
When you voluntarily submit photographs, video clips, or other media files for AI-enabled processing, your materials are utilised exclusively for the purpose of generating the outputs that you have explicitly requested.
Your submitted content is never sold, sublicensed, or disclosed to external parties for purposes of advertising, behavioural profiling, or the development of general-purpose artificial intelligence systems. Media files are processed solely in fulfilment of the specific service you have requested, and are automatically expunged in accordance with the data retention provisions set forth in this Privacy Policy.
We may disclose your personal information only when we believe such disclosure is necessary to:
If SnapCharm or Smart Mahallu becomes involved in a merger, acquisition, corporate reorganization, financing, sale of assets, or similar business transaction, your personal information may be transferred as part of that transaction.
In such cases, the receiving entity will be required to protect your personal information under privacy protections that are substantially equivalent to those described in this Privacy Policy and in accordance with applicable data protection laws.
We attach considerable importance to the security of your personal data. In order to prevent unauthorised access, improper disclosure, or other potential vulnerabilities, we have instituted reasonable physical, technical, and administrative controls over information collected through your engagement with our Platform services. We are resolute in our commitment to safeguarding your information to the best of our ability.
Our security protocols are subject to regular evaluation and are revised as necessary to accommodate shifts in business operations, technological advancements, and regulatory frameworks. These protective measures encompass, though are not confined to, technical and administrative security policies, access restriction mechanisms, and staff awareness and training initiatives.
Notwithstanding our strong emphasis on data protection, it must be acknowledged that no method of data transmission over the internet or digital storage mechanism can be rendered completely infallible. Although we endeavour to protect your personal information using standards consistent with industry practice, absolute security cannot be assured.
Should we become aware of any security compromise affecting your personal data, we will provide notification in accordance with applicable statutory requirements. By utilising the Platform, you consent to receive such notifications through electronic means.
If you wish to learn more about your legal rights under applicable laws or would like to exercise any of them, please feel free to reach out to us using the contact details provided in the "How to Contact Us" section below. Depending on your local regulations, you may have the right to ask us to:
We will assess all submissions and provide a response within the period prescribed by relevant legislation. Please note that, under certain circumstances, specific information may fall outside the scope of such requests — for instance, where we are required to continue processing your data in order to safeguard our legitimate interests or to fulfil binding legal obligations. Prior to acting upon your request, we may request that you furnish reasonable documentation or information for the purpose of confirming your identity.
Our services are not directed towards individuals under the age of 18 (hereinafter referred to as "minors"). We do not knowingly collect personally identifiable information from any person below this age threshold. Should you be a parent or legal guardian and become aware that your child has submitted Personal Data to us, please contact us without delay. Upon confirmation that such information has been collected absent verifiable parental consent, we will take prompt and appropriate measures to remove it from our systems.
We comply with the privacy standards prescribed by the California Consumer Privacy Act (CCPA), the Virginia Consumer Data Protection Act (VCDPA), the General Data Protection Regulation (GDPR) of the European Union, and the Lei Geral de Proteção de Dados (LGPD) of Brazil. For users resident in these jurisdictions, applicable legislation affords you rights including, but not limited to, accessing, rectifying, erasing, or opposing the processing of your personal data. Should you wish to exercise any of these entitlements, please contact our support team for further guidance.
We process your personal information in accordance with relevant data protection regulations, including the GDPR. Depending upon the particular purpose of the processing activity, we rely upon one or more of the following lawful grounds:
Should you believe that our handling of your personal data contravenes applicable data protection legislation or infringes upon your entitlements under such laws, you are entitled to lodge a complaint with the competent supervisory authority. This right extends, for instance, to residents of the European Union under the General Data Protection Regulation (GDPR), as well as to individuals covered by other local data protection statutes that may be relevant to your jurisdiction.
In the event that you wish to submit a complaint, you may contact the appropriate data protection supervisory body in your country of residence. The contact details for such authorities are generally accessible through their respective official websites. Alternatively, you may contact us directly for additional assistance or direction.
Prior to advancing a matter to a formal complaint, we kindly request that you contact us in the first instance, so that we may undertake reasonable measures to address your concerns. You may reach our Data Protection Officer (DPO) or otherwise contact us via Smartmahallu@gmail.com.
For the purposes of relevant data protection regulations, the data controller responsible for the processing of personal information gathered through SnapCharm is Smart Mahallu. Smart Mahallu establishes the purposes and methods for processing personal data and bears the responsibility for ensuring adherence to applicable privacy laws. Should you have any privacy-related inquiries, please direct them to us at Smartmahallu@gmail.com.
We have appointed a Data Protection Officer to oversee our privacy practices. The DPO can be contacted as follows:
We may update this Privacy Policy on an occasional basis. We recommend that you review this page periodically to remain informed of any modifications. Should any revisions be made, we will display the updated policy on this same page. All changes shall become effective immediately upon publication.
Should you have any inquiries, reservations, or recommendations relating to our Privacy Policy, please feel free to reach out to us at Smartmahallu@gmail.com.